Category: Marketing

July 16, 2020

TikTok is a marketers’ shiny new toy, but how do you optimize campaigns?

Tiffany Ou Contributor Share on Twitter Tiffany Ou is the General Manager, Americas at a href=””>Nativex, where she leads go-to-market strategies for leading game and app developers. TikTok is a rising star in the social media category. Since its launch three years ago, the company...

by Walter Thompson in Apps