Instagram drops IGTV button, but only 1% downloaded the app
At most, 7 million of Instagram’s 1 billion-plus users have downloaded its standalone IGTV app in the 18 months since launch. And now, Instagram’s main app is removing the annoying orange IGTV button from its home page in what feels like an admission of lackluster...
Instagram adds Boomerang effects as TikTok looms
TikTok has spawned countless memes formats from its creative effects, challenging Instagram for the filtered video crown. Now nearly five years after launching Boomerang, Instagram’s back-and-forth video loop maker is finally getting a big update to its own editing options. Users around the globe can...
Instagram hides false content behind warnings, except for politicians
Instagram is giving politicians the same free rein to spread misinformation as its parent company Facebook. Instagram is expanding its limited fact checking test in the US from May and will now work with 45 third-party organizations to assess the truthfulness of photo and video...
Instagram finally launches 13+ age checkups
Instagram is done playing dumb about users’ ages. After 9 years, Instagram is finally embracing more responsibility to protect underage kids from the problems with social media. It will now ask new users to input their birthdate and bar users under 13 from joining. However,...
Instagram still doesn’t age-check kids. That must change.
Instagram dodges child safety laws. By not asking users their age upon signup, it can feign ignorance about how old they are. That way, it can’t be held liable for $40,000 per violation of the Child Online Privacy Protection Act. The law bans online services...
Facebook quietly built “Popular Photos”, an in-app Instagram
Facebook is copying Instagram while simultaneously invading its acquisition with branding and links back to the mothership. TechCrunch has spotted Facebook testing a feature called Popular Photos, which affixes an endless scroll of algorithmically selected pics from friends beneath the full-screen view of a photo...
Instagram tests hiding Like counts globally
Instagram is making Like counts private for some users everywhere. Instagram tells TechCrunch the hidden Likes test is expanding to a subset of people globally. Users will have to decide for themselves if something is worth Liking rather than judging by the herd. The change...
Instagram Stories launches TikTok clone Reels in Brazil
Instagram is launching a video-music remix feature to finally fight back against Chinese social rival TikTok. Instagram Reels lets you make 15-second video clips set to music and share them as Stories, with the potential to go viral on a new Top Reels section of...
Instagram to test hiding Like counts in US, which could hurt influencers
“We will make decisions that hurt the business if they help people’s well-being and health” says Instagram’s CEO Adam Mosseri. To that end, next week Instagram will expand its test of hiding Like counts from everyone but a post’s creator to some users in the...
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