Category: Facebook ads

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February 6, 2019

Facebook will reveal who uploaded your contact info for ad targeting

Facebook’s crack down on non-consensual ad targeting last year will finally produce results. In March, TechCrunch discovered Facebook planned to require advertisers pledge that they had permission to upload someone’s phone number or email address for ad targeting. That tool debuted in June, though there...


by Josh Constine in Advertising Tech
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December 11, 2018

Facebook relaunches search ads to offset slowing revenue

It’s an ad duopoly battle. Facebook is starting to test search ads in its search results and Marketplace, directly competing with Google’s AdWords. Facebook first tried Sponsored Results back in 2012 but eventually shut down the product in 2013. Now it’s going to let a...


by Josh Constine in Advertising Tech
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November 29, 2018

Facebook exempts news outlets from political ads transparency labels

Facebook pissed off journalists earlier this year when it announced that ads run by news publishers to promote their articles involving elected officials, candidates, and national issues would have to sport “paid for by…” labels and be included alongside political campaign ads in its ads...


by Josh Constine in ad transparency