Category: Advertising Tech

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September 24, 2020

Airship acquires SMS commerce company ReplyBuy

Airship is announcing that it has acquired mobile commerce startup ReplyBuy. The startup (which was a finalist at TechCrunch’s 1st and Future competition in 2016) works with customers like entertainment venues and professional and college sports teams to send messages and sell tickets to fans...


by Anthony Ha in Advertising Tech
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September 3, 2020

Daily Crunch: Apple delays ad-tracking changes

Apple announces a surprising delay, Facebook bans new political ads for the week before the U.S. election and SpaceX is testing its Starlink internet system. This is your Daily Crunch for September 3, 2020. The big story: Apple delays ad-tracking changes At this year’s Worldwide...


by Anthony Ha in Advertising Tech
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July 23, 2020

Pandora launches interactive voice ads into beta testing

Pandora is launching interactive voice ads into wider public testing, the company announced this morning. The music streaming service first introduced the new advertising format, where users verbally respond to advertiser prompts, back in December with help from a small set of early adopters, including...


by Sarah Perez in Adtech
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July 14, 2020

App Annie launches ad analytics product Ascend

App Annie is building on last year’s acquisition of analytics company Libring with the launch of a new version of Libring, rebranded as App Annie Ascend. CEO Ted Krantz told me that while Ascend will be sold to existing App Annie customers, the real hope...


by Anthony Ha in Advertising Tech
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July 1, 2020

Location data startup Bluedot raises $9.1M

Bluedot, a geofencing and location data startup used by companies like Dunkin’, KFC and McDonald’s, is announcing that it has raised $9.1 million in Series B funding. The San Francisco-headquartered company claims that its technology its 20 times more accurate than competing solutions — something...


by Anthony Ha in Advertising Tech