July 20, 2021

Strategy Analytics: Global Smart TV Household Ownership to Exceed 50% by 2026

BOSTON–(BUSINESS WIRE)–More than 665 million homes worldwide owned a Smart TV by the end of 2020. This equates to 34% of global households, a figure that is set to rise to 51% by 2026 when Smart TV ownership will reach 1.1 billion homes. Sales of Smart TVs grew by 7.4% in 2020 to reach 186 million units, accounting for 79% of all Flat Panel TVs sold. The report notes that sales growth over the past year was strongest in North America where government stimulus cheques helped to drive an increa


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