June 1, 2021

Drop and Branch Partner to Revolutionize Card-Linked Offer Attribution and Validation

TORONTO–(BUSINESS WIRE)–Drop Technologies Inc. (Drop), the leading personalized rewards platform, announced today its new strategic partnership with Branch, the leading cross-platform solution for linking and measurement, to offer global brands the ability to measure attribution and performance for card-linked offers (CLOs), an ever-evolving and exponentially growing marketing channel. This partnership brings a new solution to unknown attribution, a problem typically associated with CLO campa


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