May 4, 2021

IRI Enhances Its Omnichannel Capabilities with Industry-Leading Receipt Panel Data

CHICAGO–(BUSINESS WIRE)–IRI®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, is leveraging a 1.5-million-member receipt panel, recently obtained through IRI’s acquisition of CoinOut, to build the most complete and accurate omnichannel offerings in market: IRI OmniMarket™ and IRI OmniConsumer™. Integrating receipt panel data from CoinOut – which provides coverage of all critical channels in the omnichannel universe, including beauty


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